Elm Street Announces Automated Marketing and Creative Design Partnership with Weichert, Realtors

FRISCO, TX –April 14, 2023 – Elm Street Technology, LLC ("Elm Street" or the “Company”), a leading provider of residential real estate technology and marketing tools, today announces a partnership with Weichert, Realtors as an approved supplier of automated marketing and creative design solutions.

“The partnership between Elm Street and Weichert, Realtors will allow us to serve their agents by providing them with done-for-you marketing, professionally designed email and newsletter templates, creative design and website services, as well as ongoing educational opportunities,” explained Aaron Plante, executive vice president and general manager of Real Estate Solutions at Elm Street Technology.

The integration of automated marketing and creative design solutions is the first phase of our long-term partnership with Weichert, Plante added. “We are working closely with Weichert to provide our technology solutions for repeat business, referrals, and prospecting into the Weichert tools portal throughout the remainder of 2023.”

Implemented through a “soft launch” in February and available to all agents utilizing the Weichert tools portal, brokers and agents have already begun to realize positive growth and impact from the Elm Street solutions in their real estate businesses.

Weichert’s decision to work with Elm Street as its first marketing and creative design partner highlights its shift towards a more agent-centric approach. Weichert recently rolled out its myMarketing+ collection of marketing tools and resources designed to streamline and enhance the services offered to agents.

“Customized and automated marketing solutions are the top requests from our agents in the field,” said Bill Scavone, president of Weichert, Realtors. “Weichert is dedicated to providing the best tools to help our agents increase their business, simplify their work, and make the most out of their time.Elm Street’s done-for-you marketing services offer an industry-leading marketing toolkit, which gives Weichert Sales Associates a competitive advantage in the market.”

Weichert has seen strong adoption from agents. They applaud Elm Street’s services for delivering consistent and relevant messaging to their audiences. “Weichert associates are enjoying the benefits of our partnership with Elm Street as it allows them to focus on doing what they love and excel at, which is selling homes,” stated Susan Parnell, marketing director, Residential Real Estate, Weichert. Additionally, Elm Street has been a great fit for Weichert Associates, who struggle to keep up with the ever-expanding use of marketing technology. With Elm Streets hand-off approach, marketing done for you has been a win-win!

For more information on the partnership between Elm Street and Weichert, including services and solutions available to agents and brokers across the United States and Canada, visit elmstreet.weichert.com.

About Elm Street Technology, LLC

Elm Street Technology, LLC provides real estate professionals in every stage of their career with the tools they need to build the business they want. Elm Street offers specific, thoughtful solutions to agents, teams, and brokers who are seeking to build new client relationships and generate more business from their existing clientele. These tools include automated marketing suites, IDX websites, lead generation tools, a best-in-class CRM, email marketing, social media management, content marketing tools, and more. For more information, please visit elmstreet.com.

About The Weichert Family of Companies

Since 1969, Weichert, Realtors has grown from a single office into one of the nation’s leading providers of homeownership services by putting its customers first. A family of 18 full-service real estate-related companies, Weichert provides an integrated real estate, mortgage, insurance, and title settlement solution — branded as All Under One Roof℠ — to simplify the home purchase experience for buyers and sellers, in most markets. Weichert leverages its customer website, www.weichert.com, one of the most visited real estate websites in the nation, to help families and individuals realize the dream of homeownership through quick and easy access to listing information and the services of its real estate professionals nationwide. Like other family-owned and -operated businesses, Weichert enjoys greater public trust according to several national surveys. For more information, Weichert’s customer service center can be reached at 1-800-USA-SOLD.

Media Contacts

Elm Street Technology

Mitch Fanning, Chief Growth Officer
[email protected]

Weichert, Realtors

Mike Chambers
Director, Public Relations

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